video | art direction | copywriting
2000px-Seinfeld_logo.svg.jpg

SEINFELD KINETIC TYPE

This was an assignment for my animation 560 studio.  We were to pick a 30 second-long audio clip that we could represent visually with kinetic typography.  I'm a huge Seinfeld fan, and I wanted to see what it would be like to visually depict a dialogue that has an understated/dry sensibility.  My favorite part was trying to recreate the subtle nuances between George and Jerry.  I also wanted to choose a clip from the show that was very popular, because I think something well known would work well to promote a television network.  I can see a TBS, "very funny" tagline working well at the end of this clip.